Download Final Internship Report PDF

TitleFinal Internship Report
TagsMarketing Brand Sony Philips Home Appliance
File Size430.8 KB
Total Pages34
Table of Contents
                            Introduction to Consumer Durables
Executive Summary
	Introduction to Consumer Durables
	Private Players in the Indian Consumer Durables & Electronics Market
	1 Videocon Appliances Ltd
	2 L.G Electronics
	3 Samsung Electronics
	4 Salora International Ltd
	Manufactures black & white & color Television sets, fly back transformers, speakers & other components. Markets under its own brand name Panasonic brand of printers, fax machines, pan boards & digital cameras. Also markets under its own brand name colour monitors & cordless phones manufactured by some other renowned international brands.
Digital Photography

Home Theatre System
Play Station
	What is importance of marketing executive in organization?
	A Marketing executive coordinates and participates in promotional activities and trade shows, working with developers, advertisers, and production managers, to market products and services. The Marketing executive consults with buying personnel to gain advice regarding the types of products or services expected to be in demand.
	Significant Point

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